Does the length of your website’s domain name registration affect the search results at Google? This question has come up recently and a lot of website owners have been wondering about it, especially since it was mentioned in a patent awarded to Google in April. According to the patent, “Certain signals may be used to distinguish between illegitimate and legitimate domains. For example, domains can be renewed up to a period of 10 years. Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain and, thus, the documents associated therewith.” According to this statement in the patent, domains that expire in 10 years are more valuable and legitimate than domains that will expire in less than a year.
Google, in general, is always looking for ways to weed out the bad (spammers) from the good (legitimate) websites. I suspect that they looked for a pattern among the good, legitimate websites and found that most good, legitimate websites have a commitment towards their business and their domain name-they register it for a long period of time. In other words, the theory behind all of this is that if you register a domain name for several years it shows Google that you’re committed to that domain name. If you register a domain name for 1 year then you’re not as committed to that domain name. A lot of spammers use “throw away” domain names and register them for only a year. So, Google uses the length of time that a domain is registered to determine whether the owner of that domain name is committed to it or not.
One domain name owner I talked to recently told me that renewing his domain names once each year was a part of his business plan. He made a certain amount of money each year from each domain name/website, and he didn’t want to cut into the profits of each site by renewing each domain name all at once for several years. “Renewing a domain name for 10 years or even 2 years ahead of time means that I have to spend more money. If I have to come up with $50 or $100 more per year for the domain renewal fees it cuts into my profits”, says John, who wished to remain anonymous. John’s website is probably exactly the type of website that Google wishes to identify. Google is looking to identify quality, well-established websites whose owners are committed to their domain names. According to the statements made in Google’s patent, Google thinks that websites that have been renewed for a long period of time meet that standard.
Should you renew your domain name for a long period of time? And if so, how long is long enough? If you want to stay ahead of your competition, then you might consider looking at the length of time your competitors have registered their domain names. If your competitors have generally renewed their domain names for one or two years, you might consider registering your domain name for 5 or 10 years. While putting off your domain name’s expiration date might help your search engine rankings, keep in mind that this may be only a small boost (or a “tie-breaker” among two websites) when it comes to the actual search engine rankings. And, be aware that just because Google has a patent on the idea it doesn’t mean that they’re actually using those criteria now to rank websites. They, too, want to stay ahead of their competition (mainly Yahoo! and MSN).
I’ve registered the domains that I really care about for at least 10 years. Initially, I registered these domains for a long period of time because I didn’t want to lose them-and I didn’t want to go through the somewhat-lengthy annual process of renewing them every year. Since most domain names I own come up for renewal at different times during the year, it seemed as though I was renewing a domain name at least once a month-and renewing them for a few years put it off for a while.
Expired domain name buyers are prevalent nowadays. If your domain name expires, there’s a good chance that someone watching will register your domain name within seconds after it expires. If, for whatever reason, you don’t renew your domain name, someone watching a ‘watch list’ of expiring domain names will try to capitalize on the online business that you’ve built over the years. They know that there is potential website traffic they can have simply by renewing your old domain name. By renewing your domain name for several years, your domain name won’t expire for a while, and it won’t be opened up to expired domain name buyers.
If you really want to stay ahead of the competition, you might consider registering or renewing your domain name for 100 years. Currently, Network Solutions (www.netsol.com) is the only registrar offering the 100 year option, which costs $999.00. GoDaddy (www.godaddy.com), currently offers to renew or register a domain name for 10 years, at a discount of $6.95 per year. Dotster (www.dotster.com), another leading registrar, offers domain name registration and renewals for up to 10 years at a cost of $129.95.
What’s the bottom line? If you’re committed to your online business, your website, and your domain name, then renewing your domain name for a long period of time will not only stop expired domain buyers from registering your domain name when it expires, it will show Google that you’re committed to it-and that may give you a boost in the search engine rankings, as well.
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Tags: 10 Years, Amount Of Money, Business Plan, Domain Name Owner, Domain Name Registration, Domain Names, Domain Register, Domain Registration, Doorway, Google, Legitimacy, Legitimate Websites, Length Of Time, Patent, Period Of Time, Register Domain, search engine rankings, Search Google, Signals, Spammers
The first step to the procedure of online marketing is selecting a perfect domain. It is surely not a very complicated task, but, it does demand due consideration. Moreover, although it might not affect your search engine rankings, it is actually your identity for both search engines and users. A domain name is an identification mark of a business online. For this reason only, having an appropriate domain name is the first basic requirement of any brand, entering the world of Internet. So let us now consider some vital ways of choosing the perfect web address.
While shopping for your perfect domain name, always try to pick up the top level and the regional domain name. One should consider other country domain name extension only if his/her business is pertinent in that regions. Secondly, you must think about short domain names as they are easy to catch and remember for your targeted visitors. Otherwise, if in case you do not get a short name domain name; try to have a memorable and likable domain name that easily stays in the memory of the visitors. Another similar thing that you have to keep in mind is avoiding difficult spelling terms in your domain name.
It is believed that inclusion of keywords in your domain name works wonder. Often this helps in generating new visitors, who browse through the search engine for something that you deal with. Hence, before creating your domain name, ensure to create a list of your popular keyword and if in case, you find a domain name with a highly searched keyword then you your site will surely have a good ranking on search engines. A good keyword in the domain name makes it additionally ‘search engine friendly’.
Fourthly, we need to talk about the usability of Hyphens in domain name. Hyphen is generally used between two words to clarify that they are two different keywords. This technique makes your site search engine responsive. However, it may turn against you if your potential customer skips the hyphens and land on a different site or on a competitor’s website. Fifth important thing you have to take into consideration is utilization of plural words. Often happens that on unavailability of a particular domain name, your registrar try to offer you plural of that word. However, this is not a very fruitful technique and is offered advised by the experienced webmasters to away from plurals.
Instead of using plurals, another thing that you may try is using your popular product in your company and then register that product name as a domain name as well. And finally, take initiatives to check and make sure that you are not intervening in any domain name trademarks while signing up for a domain name. This is quite an important job to execute as negligence of it might cause troubles of fraudulence and forgery in future.
Tags: Business Online, Country Domain, Domain List, Domain Name, Domain Names, Domain Registration, Due Consideration, Hyphen, Hyphens, Inclusion, Memory, Name Domain, Regional Domain, search engine rankings, search engines, Shopping, Site Search Engine, Spelling, Targeted Visitors, Usability
There are a few benefits that a domain registration private offers compared to public registration. First, the purpose of a private registration is to protect your privacy online. Offshore domain registries are located in jurisdictions where privacy has been written into laws. Such registrars usually do not require any personal details from its clients. And domain registration is usually a one click process that only needs your email.
The major benefit of a private domain registration is anonymous or private NameServers which look like ns1.findnames.com and ns2.findnames.com in WHOIS. These allow you to manage your domain by only changing the IP of your web host. IPs usually propagate fast and offer a hassle-free domain management solution. Whether you host on a shared or dedicated IP, you can always point your private domain to it within seconds and still keep anonymous NameServers in WHOIS.
The private WHOIS details are those of your private domain registry. If it is an offshore registrar located, say, in Panama, there will be the Panamian address, phone number and fax number. All inquiries about your domain will have to go through your private registrar. In this way you can avoid scam and spam emails about your domain. Serious inquiries will be forwarded to you by the registrar to your email.
At any time you may replace the private registrar’s details with your own or those of your company for your private domain. This gives you a lot of flexibility in managing your private and public information. If you work with trusted private registrars, there is no way you can lose your domain and offshore registrars actually add a higher level of security and privacy for you. There are no drawbacks for private domain registrations. It does not affect your domain’s search engine rankings, your admission to affiliate programs, etc. In fact, domain registration private gives you more flexibility, security and, of course, privacy online.
You can find more on domain registration private here
You may also want to check out this offshore private domain registry
Tags: Address Phone Number, Affiliate Programs, Domain Registrars, Domain Registration, Domain Registrations, Domain Registries, Domain Registry, Fax Number, Free Domain Management, Jurisdictions, Management Solution, Nameservers, Private Domain, Private Registration, Private Registrations, Public Information, Public Registration, search engine rankings, Web Host, Whois
r and Faster
Before choosing a Canada web hosting provider, one should realize that it has several advantages that most people may not be aware of at the outset. Obviously, if a company is intending to target a Canadian audience, it would most probably look for a Canadian web host having servers located in Canada to get best site responses as well as best search engine rankings on Canadian search results. So, being closer to the server will enable one to experience better response timings.
Search Engine Results Page
Another important advantage to using Canada web hosting is SERP or search engine results page which is the page that a search engine returns displaying results of its search. Most leading search engines will normally show four kinds of listings on their SERPs. These are listings indexed by the search engine spider, listings indexed into the search engine’s directory by humans, listings that are to be listed and finally, and most importantly, Canadian search results.
However, Canadian bandwidth is more expensive than that of US counterparts who sell bandwidths at less than half the Canadian Internet Service prices. Nevertheless, being close to the server gets better response times and even though this only amounts to milliseconds, it is of importance to a number of webmasters.
Depending on which city or location that the business or individual is located in, the company or individual can select the Canada web hosting server according to its proximity to their own location and, thus get the maximum mileage out of their websites. To find a decent web host one may make use of hosting directories that contain names and addresses of Canadian web hosts and, this is a recommended strategy due to the fact that such sites aggregate a great deal of information pertaining to the Canadian hosting industry as well as its participants.
Leveraging a host directory will enable regular customers to contrast as well as compare different features of several Canada web hosting firms. The best web hosting directories will contain catalogues which allows one to search for hosts that meet specified criteria is it cost based, technology or geography based.
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SEO does not have to be problematical but it requires several work if you map on having your site in the top 10 of major search engines like google, yahoo and msn. Webmasters want to have their Websites on the first page of Google, MSN and Yahoo when their keywords are being searched. Regrettably they believe one of two things. The first thing it is not easy to do it on their own, and the next thing is there is a top secret scam that should have to perform in order to get high rankings. These both proclamations are incorrect.
Webmasters give thousands of dollars to a proficient SEO expert to include their sites on top ten rankings of major search engines. The fact is that you can have top Search Engine Rankings at low cost and doing the work yourself or paying a professional SEO company thousands of dollars to get your Website on the first page. Both will work the choice is yours. If you have that much enough time to do a lot after your site and that kind of understanding you can do it on your own other wise no way to higher a professional SEO or an SEO company.
You have to be enthusiastic to do a lot of tasks of Website Optimization if you want to get success. There is a lot information on the Internet about SEO. Many persons will tell you that to get high rank of your site you have to create and submit many RSS feeds. Some will tell, you need high quality reciprocal links. There is not just one way to get first page on google.
What is necessary for Webmasters in order to get site in Top Rankings? Some consider that if they achieve 3 major tasks of SEO that their Website will soar to the top. I think that no one can get his site with just doing a few work of SEO and get your site in high rank with major search engines.
Entire SEO is your most excellent assurance to get a high ranking on the major search engines. What is complete SEO? Use the ways to get your site noticed on the major search engines like, Press release, classifieds. Do this using your targeted Keywords means get link on your key words which you have targeted for your site. If you really want a top ranking and do not have time to do it on your own then only higher an expert SEO. He will let you know many things which you will need to get your site on the first page of major search engines.
Tags: Company Thousands, Expert, Google, Major Search Engines, MSN, Optimization, Press Release, Proclamations, Professional Seo Company, Reciprocal Links, search engine rankings, Thousands Of Dollars, Top Search Engine, Web Solution, Yahoo
As you scout around for SEO services, you may wonder what sets one company’s SEO services apart from another’s. Companies which provide SEO services usually use different SEO philosophies, tools and methods for optimizing their clients’ websites. These different approaches are usually termed as “hats” SEO services usually come in three different hats:
Black Hat SEO Services
Black Hat SEO is known as SEO spamming. From the second term itself, you may have an idea of what this kind of SEO service offers. Black Hat SEO is centered on creating sites that are targeted at manipulating or tricking search engines for better site ranking. Black Hat SEO relies heavily on automation to come up with large numbers of substandard pages and pulls links from other sites which are actually irrelevant. Consequently, this SEO approach usually gets poor or irrelevant search engine result pages or SERP quality. What is advantageous with Black Hat SEO is that it can get your site on the top of search engine rankings in a matter of a short span of time. However, this is not a wise SEO services strategy in terms of web design perspective. Worse, once search engines find out that your site maligns their results; your site may and will run the risk of getting banned or crashing on view. So if you want to get on top of search engine listings in a matter of days and are willing to take the risk of flouting some site behavior guidelines, Black Hat SEO services should do the trick for you.
White Hat SEO Services
For every black, there is always a white. The same is true for SEO services. White Hat SEO services, on the other hand, relies on the advantages of putting in relevant and quality content as well as effective marketing strategies to place sites on top of search engine rankings. SEO services providers that offer White Hat SEO will focus mostly on your site contents. White Hat SEO providers will help you come up with contents that will attract people, and not search engines into your site. You should know that content is a very important factor in SEO building (if not the most important). With good content, White Hat SEO services will be able to get you more inbound links from other relevant websites. White Hat SEO is definitly considered to be the better SEO tool. It will not put your site in the risk for getting blacklisted and does not violate any search engine SEO guidelines. Most importantly, visitors who check your site will most likely be converted easily with your great content.
Grey Hat SEO Services
Grey Hat SEO is mid-way between the two tools above and is all about the balance between risk and reward. There are actually a wide number of SEO services solutions categorized under this. Some Grey Hat SEO services may tend to use more dubious strategies and take even bigger risks to produce fast and high search engine rankings. While many Gray Hat SEO services methods obey search engine guidelines, others might put you at risk. If you opt for SEO services using Grey Hat, be sure about what you are exactly subjecting your online site to.
Which hat should you choose?
According to major search engines such as Google, White Hat is good SEO; Black Hat is bad SEO, while Grey Hat is for the most part, dicey. Those using Black Hat SEO services might tell you that White Hat is too ineffective and Grey Hat may be safe but not as effective. Those who prefer Grey Hat may claim that White Hat SEO Services is only effective only when no Grey or Black Hats are involved. White Hat SEO services providers may tell you that Black Hat SEO users are cheaters and those providing Grey Hat are quitters.
Through all these varying opinions, know that it is still up to you to choose the right type of SEO services that you want. It is your objectives and goals that will determine which type of hat you should wear. From my point of view White Hat is better and more cost effective if you are serious about your business… and serious businesses exclude: gambling, adult, and pharmacy sites.
Tags: Automation, Behavior Guidelines, Black Hat, Design Perspective, Effective Marketing, Hats, Large Numbers, Marketing Strategies, Philosophies, Quality Content, Search Engine Listings, search engine rankings, Search Engine Result, search engines, Second Term, Seo Services, Services Providers, Services Strategy, Site Contents, Spamming